Fix a problem
Something is wrong: rejected ads, disabled accounts, no delivery, failed payments.
Basics
Metrics & reporting
Clicks but no salesWhy do my Meta ads get clicks but no sales?High CPMWhy is my CPM so high on Facebook ads?High frequencyWhy is my Facebook ad frequency so high?Lead count mismatchWhy don't my downloaded leads match the Ads Manager lead count?Meta ad prices in 2026Have Meta ad prices risen in 2026?Missing reach in old breakdownsWhy is reach missing from old breakdown reports?Reporting won't loadWhy won't my ads reporting data load?Rising ad costsWhy did my Facebook ad costs go up?ROAS dropWhy did my ROAS drop in Facebook ads?Waiting before judging a campaignHow long should I wait before judging a Meta campaign?
Delivery & auction
Budgets & campaigns
Audiences
Advantage+ leads and cost per leadDo Advantage+ leads campaigns lower cost per lead?Advantage+ spend on existing customersWhy is Advantage+ sales spending on existing customers?Audience not populatingWhy is my Meta custom audience not populating?Audience too smallWhy is my Facebook ad audience too small?Video engagement audience problemsWhy is my video engagement audience not working?
Creative & formats
Instagram & beyond
Tracking & measurement
Accounts & billing
Account review requestHow do I request a review of a disabled ad account?Ad appealHow do I appeal a rejected Facebook ad?Can't create adsWhy can't I create ads in Meta Ads Manager?Disabled ad accountWhy was my Facebook ad account disabled?Failed ad paymentWhy did my Facebook ad payment fail?Page restricted from advertisingWhy was my Facebook Page restricted from advertising?Phone verificationWhy does Meta ask me to verify my phone number?Rejected adWhy was my Facebook ad rejected?Update required statusWhy does Ads Manager say update required?